'On Camera Flash is for Amateurs' - Personal Project

I was recently triggered by another photographer proclaiming that, ‘on camera flash is for amateurs’ , so naturally I grabbed some friends and went out to prove that they were wrong.

I wanted to bring that ‘on camera flash look’ to my sports work as it brings a fresh but nostalgic feel to images. We all remember when our mums would bring the point and shoot and set to auto to our soccer and basket ball games!

Bringing that memory and applying a commercial lens to it was the idea for this shoot. (and to prove him wrong 😜)

As talent for this idea I had brothers Attila and Adam throw down some hoops and have some friendly competition.

I’m weary of anyone that paints any creative tools or mediums with such a broad stroke as it’s not about the tools but how you use them.

I’m stoked with how this set turned out and think I have achieved my point. 😁

I’d love to hear what you think! Do you agree with the statement that ‘on camera flash is for amateur’ or that it’s how you use your tools as a creative?